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Apple Music Connect: DTF Savior or MySpace?
A lot has been written about the recently announced Apple Music as a streaming music service for consumers, but one thing I have been curious about as an indie musician is the new Connect service. How...
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The Importance of Purpose For Musicians
Blah blah blah personal branding blah blah blah purpose blah blah blah cause marketing… I hear several related refrains oft repeated in the world of social media gurus: “Purpose” is important if you...
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Case Study: How The Rock Band @NightRiots Broke Out
What factors cause a band with regional popularity to suddenly break onto the national scene? Night Riots is a California-based rock band that has gotten a lot of buzz recently, and this article is all...
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An Interview With Pianist @LewinPiano
I “met” Michael Lewin virtually (online) last year on one of the indie artist Grammy® Facebook pages. He sent me his CD, “Beau Soir,” in the mail, and honestly, I really loved it. I didn’t think I...
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5 Reasons Other Musicians Will Play On Your Album
You are a solo artist looking to record your next single, or album, but you need other musicians to perform on your tracks. You could be a songwriter who doesn’t sing, recording a demo in need of a...
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Popcorn With @Mark_Mulligan And Indie Music Marketing Tactics
I attended an online Music Biz Association webinar last week presented by Mark Mulligan. Mulligan is the author of the Music Industry Blog, Managing Director of of MIDiA Research and “a media and...
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Positive And Sexy: An Interview With Indie Artist @SuCh
I “met” Denver, CO singer and actress Su Charles (AKA SuCh) on one of the Grammy® Facebook pages, where she has been active posting and conversing with other musicians and sharing her music during this...
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DIY Is Dead: Seven Suggestions For Indie Musicians In 2016
“How do musicians move from the investment stage to the revenue generation stage of their music careers in 2016?” is the question I hear most often lately. In other words, “When can I stop spending so...
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Whose Music Career Do You Want To Have? – @TerraNaomi
Artists Sharing Their Own Journey In my quest to learn about music marketing I’ve encountered many smart people, some of them music industry professionals, some social media and marketing...
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Interview With Grammy® Nominated @WhiteSunMusic Singer Gurujas Khalsa
I have several acquaintances who have won Grammys in recent years in the New Age category. I wrote a music marketing piece about the February 2015 win of two of them on this blog, Ricky Kej and Wouter...
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